Magic Leap Cuts Sales & Marketing Teams as Company Reportedly Makes a "Last Ditch" Effort to License AR Optics - Road to VR

Magic Leap, the AR headset company, has laid off its entire sales and marketing teams, cutting around 75 jobs as it shifts its strategy. The company confirmed the layoffs, citing a need to better align with market trends and focus on developer support and customer care. This change follows struggles in recent months and reports that Magic Leap may pivot from selling AR headsets to licensing its AR optics technology. Founded in 2010, the company has raised nearly $4.5 billion, including significant recent investments from Saudi Arabia’s Public Investment Fund. For a detailed account, visit the full story on Road to VR.

Source: https://www.roadtovr.com/magic-leap-layoff-2024-optics-pivot/